Blog posts by tag (Mobile Marketing)

Augmented Reality and Mobile Marketing – Four ways to deploy AR in your retail store

Posted on Mon, 16/05/2011

With a growing number of shoppers turning to their mobile devices while shopping, retailers are battling with ways to deploy mobile marketing and augmented reality to save their business models from the threat of online and declining retail footfall.

Greystripe is the latest organistion to demonstrate the power of mobile marketing and in recent...

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Marketing with Augmented Reality – an Infographic

Posted on Wed, 30/03/2011

Following the successful launch of our free report, Augmented reality marketing strategies: The how to guide for Marketers and it's visual Slideshare counterpart, Hidden have released...

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Proximity Marketing – The cost effective and eco friendly marketing dream...

Posted on Tue, 11/05/2010

Proximity marketing, the wireless, paperless answer to electronic marketing that utilises ambient intelligent technology, sending special offers, product information, event news, travel updates, etc to Bluetooth, GPS and Wi-Fi enabled mobile devices. With an estimated 25 million Bluetooth enabled phones in the U.K, over a billion worldwide, it has proved successful in its early stages...

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Go big or go home – QderoPateo and Datang Digital expect to add 100 million subscribers in 24 months

Posted on Sat, 24/04/2010

QderoPateo intend to hit the market running and have a partnership with Datang Digital who is a Chinese telecommunication company best known for its leading role in developing the first 3G network in China through its subsidiary, Datang Mobile.

In April 2007, Datang made the crucial move and managed to secure a 36.6...

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Photos from the QderoPateo launch of the Ouidoo Gaian

Posted on Sat, 24/04/2010

Below are some pictures of the event. You can see/download the complete set at the following link: http://cn.engadget.com/photos/ouidoo-smartphone/2924035/

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About

This blog is about the changing role of marketing communications and the impact of technologies, such as augmented reality, smartphone applications and near field communications.

We look at the latest megatrends and how new and disruptive businesses are searching for a competitive edge by turning to technology-rich marketing communications strategies.

Want to find out more? Call and speak to Matt Trubow or Peter O’Brien on
+44 (0)161 236 8181 or email studio@hiddenltd.com

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